Knockout Marketing

Matt Furey, Zen Master of the Internet

My Unbiased Opinion of “No Pain-No Gain”

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At this point in your life, if you haven’t heard the “no pain – no gain” slogan, you must have been born with headphones on.

There are a number of other slogans that sound plausible that many have bought into,such as “get out of your comfort zone.”

And what about the coaches who tell their athletes how they expect “110% effort at all times.”

How about 100 percent effort?

In many, many cases, 70% would be absolutely perfect because the athlete won’t “overdo” the thing being attempted.

Show me a hoops star who shoots free throws with 110% effort and I’ll show you a guy putting up bricks.

Ever watch an athlete in a game swing too hard, throw too hard, shoot too hard or do the dumbest thing imaginable because of the ideal of “extra effort?”

Recently I watched a championship game, with one out left in the 7th to claim the prize, and one of the players gave so much extra effort – the 110% motto – that it blew the game.

It happens all the time, in sports and everything else.

Many potentially great athletes or fitness phenoms actually hinder themselves by overdoing it.

The truly superb athletes understand that effort that looks effortless is what you want. You most certainly do NOT want effort that calls attention to itself.

Coach Gable at Iowa used to say, “The goal is to make your wrestling as EASY as possible.”

He’d tell us to work very hard to make our sport look easy – even though it is obviously hard.

Coach Wooden used to say, “Be quick, but don’t hurry.”

Same idea.

The objective is NOT to get out of your comfort zone. It’s to get into THE ZONE.

And you don’t get into THE ZONE with extra effort.

You get into THE ZONE with the seemingly effortless touch, stroke or movement.

This is why I’m a big believer in non-extreme exercise.

Every workout I go through is designed to make me feel good and by making myself feel good when I train, I make progress on a daily basis.

Now, it almost goes without saying, but how can you truly feel as good as you want to feel, if you never exercise your body from the neck up.

No, I’m not talking about positive thinking. I’m talking about exercising your neck so that you have greater blood flow to your brain and nervous system, and therefore, much better movement in the rest of your body.

Think about it.

If I increase blood flow to my brain, how would this not benefit the rest of my body?

It has to help because your brain is connected to your spine and your spine is connected to your limbs.

You definitely feel good when you exercise your neck easily and effortlessly.

This is why I perform an entire range of neck stretches every day.

All of them are simple and easy to learn – and you’ll find them in the FureyFaithful.com membership site under the video link on Neck Qi Gong.

If you decide to become a member NOW and never do anything other than follow along with the Neck Qi Gong exercises – you will have gotten your investment back one hundred times over.

And it won’t require you to give me 110% effort. Go through each exercise slowly and gently, with deep breathing.

Do the exercises to feel good rather than to PUSH YOURSELF.

Do the exercises to connect your brain to your body at a whole new level.

Enroll NOW and get the feel good train rolling through your brain and body.

Matt Furey

 

Tell Me I Can’t – and Maybe I WILL

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In high school I was told that I’d never make it to the state tournament, and after I did, I was told that I’d never beat the defending state champion, whom I faced in the quarterfinals.

Done deal.

Then I was told I’d never wrestle for one second in an Iowa uniform.

Done that, too.

I was told that no one would read my writing if I deliberately mizpelled werds or used improper grammar.

HA!

I was told if I published my own books – no one would ever buy them.

Phooey.

I was told the style of advertising I wrote would never work.

Hurrah.

Of course, I’m bragging big time, but doing so with YOU in mind.

Whenever anyone tells you NEVER or NOT, thank the heavens above. They’ve just given you something almost as good as a dunk in the river Jordan.

Words are powerful – and sometimes the most negative words are the most positive. What some think of as negative causes the polar opposite to manifest.

When someone is told “You’ll NEVER be this or you’ll NEVER be that” – the chances of mysteriously catapulting this person into that very position are INCREASED – and sometimes dramatically.

Not always – but it happens so often in the lives of the successful that it’s easy for me to crown the word “NEVER” as the super-heavyweight champion of the WHIRLD.

Does NEVER cause the hair on the back of your head to stand up?

Good.

Now, here’s something I NEVER thought I would EVER do.

I set up three different Facebook groups – even though I’m not a fan of FB. If you’re not and stay completely away, I understand.

But if you’re willing to take a peek – you might find something positive afterall.

You might also be amazed – as well as understanding about why I’ve been putting most of my commentary on these groups.

I can now quickly communicate and “socialize” with those of you who enjoy my books and courses on Email Copywriting, Psycho-Cybernetics, Theatre of the Mind and CombatConditioning,

Listed below are three groups I’ve started that you may want to be a part of.

There is an approval process for each of these groups as well as a limit to how many people I will accept.

So if you want to increase your chances of being accepted, click the links below:

Email Copywriting Group

Theatre of the Mind Group

Combat Conditioning+ Group

See Ya,

Matt Furey

Man Loses One Pound in One Year

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What the fudge are you talking about?

Is this some kind of joke?

Anyone can lose one pound in one year. It’s hardly something to brag about.

I’m aware that anyone can lose one pound in a year – but ask yourself, of all the people who started 2017 with a goal to lose X number of pounds, how many are actually one pound lighter today than they were a year ago?

I’ve worked with plenty of men and women who’ve dropped boatloads of weight, so I can tell you that they key is focusing on
getting the excess off, one pound at a time.

Not 20 pounds, or 50, or 100, or 150, or 200.

Or more.

Yes, it’s true.

There are so many people in the world today who could easily drop 100 pounds. Many don’t even bother to get started due
to the fact that they’re looking at the entire ball of wax being gone at once.

It’s too big a thought for them.

Start with one pound.

Prove to me that you can shed one measly pound, then prove it again and again and again.

One pound at a time, baby, all the way to a new body.

I am saying to ONLY drop one pound this year?

No.

I’m saying to drop one pound in whatever time frame seems reasonable to you. That may be a week, or a month – or a day.

Focus on a small job – one pound.

When the one pound is off, you have built confidence and momentum. Now go for one more pound.

How hard is that?

One tiny adjustment in your activity or eating can accomplish this goal.

Let me know when you’re ready to begin.

Matt Furey

P.S. A superb way to get started on your journey can be found inside the FureyFaithful.com membership site. Go take a look and imagine where you can be a year from now if you take it one pound at a time, one workout at a time.

P.P.S. Join my Facebook Fanboy Page @mativationaltips

P.P.P.S. Follow me on Instagram @fureycatmatt

Fall Off Wagon – Get Back On

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Have you ever met someone who fell off the wagon?

I have definitely met these people – and they are “I” as well as “them.”

There are many reasons people fall off the wagon – and I’ve perfected a number of them.

Along the way I’ve also become fairly proficient in getting back on my feet, dusting off my clothes and starting over.

So whenever a client complains to me, saying, “I fell off the wagon,” – my answer is as follows:

“You’re a member of a very big club. I’m a lifetime member. But I’m also a member of the “Get Started Again Club. Whenever you fall off the wagon, instead of pouting about it or feeling ashamed, just get back on.”

And now a word of caution when it comes to fitness:

We have a tendency to remember when we were at our peak, and attempt to regain that form as quickly as possible.

This is a mistake of epic proportion.

When you restart your fitness campaign, do so with “baby steps.” Start out slowly, the way you would if you’d never trained before in your life.

Set really small, daily goals for yourself. Goals that may make you laugh because you have no doubt you can accomplish them.

That’s how you build momentum. You build it with small steps.

Quantum leaps are accomplished one step at a time – or one jump at a time.

This past summer I taught my daughter how to jump rope. We began with one jump.

Just one jump.

Then we went to two in a row. Then three. And so on.

You may think this silly and unnecessary – but within six weeks she was knocking out 1,000 to 2,000 jumps per workout.

The alternative route is to NOT build on any small successes. It’s to jump until you miss, get upset at yourself for missing, then restart.

This method can work, but there’s not nearly as much fun involved. There’s no journey. There’s no “living in the moment.”

When you go until you miss or fail – you train your brain to forget about everything that came before the failure.

There’s no gratitude or appreciation – only frustration for missing.

Getting physically fit isn’t about being “over the top” or being a daredevil.

It’s about taking small steps that add up over time – and appear to be huge gains, quantum leaps and so on.

I’d love to help you take your next step forward. Just dip your big toe in the water and see how you feel. Then dip it a bit further – and reassess.

You can follow this procedure when you’re involved with the FureyFaithful.com membership site.

Go to the webpage and take a look for a minute or so, take a deep breath and ask yourself if you’re ready to take one small step forward.

If not, that’s fine. Just return to the page each day for a week and ask the same question. Or ask without looking at the page.

Either way, just asking this question will start catapulting you to greatness.

Matt Furey

Follow me on Instagram – @fureycatmatt

Train Your Brain to Lose Weight

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This evening I was helping my daughter in the skill of rope skipping – or jumping rope – whichever you prefer.

One of my hallmark teachings was encouraging her to continually add new techniques to the arsenal, not so much to make it PHYSICALLY harder, but to cause new neural pathways to open up in your brain and nervous system.

“At least once a week you want to add a DIFFERENT spin to your routine,” I coached.

“If you always jump rope the same way, your brain doesn’t get enough STIMULATION. And the more stimulation you give your brain, the faster your results.”

That’s correct. The more you stimulate your brain – the faster your results. This means the same-ole-same-ole approach to fitness is out.

Even when you’re doing the same basic exercises, there is always a way to challenge your brain and nervous system, causing an adaptation that lends itself to improved metabolic function.

For example, even if you already know every rope skipping technique ever devised, you can up the stakes by changing how your breathe, how fast or slow you go, or the ways the exercises are organized.

The same goes for the other exercises I teach in Combat Conditioning.

In fact, you could stick with nothing more than the three Royal Court exercises for the rest of your life, and gain non-stop benefits, provided you alter when you breathe and how often, as well as the speed and tempo and angles of the exercises.

With each and every adjustment you’re playing in a whole new ballgame, as far as your brain is concerned.

Even so, you are also wise to add exercises you’ve never done before.

You’ve heard the saying, “Variety is the spice of life.”

When it comes to your brain-body, variety is the key to staying mentally and physically sharp, to hormone and neurotransmitter production.

Keep it interesting and you’ll be amazed with the changes that continuously transpire.

I go into more depth on jumping rope – and so much more, on the FureyFaithful.com Member’s site.

Enroll NOW and change your brain-body for the better.

YES, it’s high time for me to say it the way I was known for saying it, so long ago…

Kick butt – take names,

Matt Furey

 

Bend With the Wind to Avoid the Hurricane

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Four days ago, as Hurricane Irma blew her way through the state of Florida, I had a decision to make.

Do I show my faith and trust in God in the midst of potentiallycatastrophic conditions, or do I take my family, including my father, who is 94 years young, to a supposedly safer vista?

On Saturday morning I decided to travel to less volatile pasture, going to Niceville, of all places, in the Florida Panhandle.

While there I watched with amazement as the people we visited, turned the cacophony in the south into a celebration.

Friends and family sat outside, feasting and being merry. Not a worry or concern in the whirld (misspelled intentionally).

The gentleman who persuaded me to go north, to his abode, watched the news and made his predictions.

His forecasts proved nearly as accurate as the weather people.

What’s more, as he watched, he’d smile and proclaim,

“Irma is right over your house in Tampa right now. Your new santuary is being torn to shreds. Your house is getting blown apart.”

Recognizing a good sparring partner when I hear one, I rejoined with what would happen to his big screen idiot box, how it would be shattered and sliced into unrecognizable sheets of “nothing burgers.”

Instant rapport.

Well, Irma moved over my home and the only damage was in the backyard, wherein five of my bamboo trees were swayed to the ground.

They bent all the way over – and true to their nature, did not break.

While replanting them Tuesday morning, I remembered the line I read before going to China for the first time in 1993. ‘Twas a maxim on how to handle tough times:

“Be like bamboo. Bend with the wind to avoid the hurricane.”

When Irma was gone and I was told that all was safe and sound in my area, oddly enough, I felt a sense of regret.

We could’ve just stayed home. My friend in Niceville had no intention of leaving, even if Irma was on top of his home.

He epitomized the Hemingway code of “eat, drink and be merry, for tomorrow you may die.”

He encouraged people to come hang out with him, when realistically, he didn’t know if his town was any safer than his own. I queried him about this, especially his intention to NOT leave no matter what, and his only retort was a smile as he proclaimed,

“The reason I wouldn’t leave is because I’m a bad ass.”

Ouch.

If only I could have made two simultaneous decisions and have both of them be correct.

My next door neighbor stayed put. Other friends and collegues did so as well.

My son and daughter wanted to stay, too.

And I made a choice to “duck and run.”

I really felt badly about this.

I felt my decision was cowardly. I felt that I failed to give my children an opportunity to face adversity and be courageous.

On one foot I felt grateful that our home was spared. I felt grateful all of us survived.

I expressed gratitude that everyone I knew who stayed behind remained safe and sound.

But damnit….??? On the other foot, a feeling of letdown.

This juxtaposition of emotions was disturbing.

Yesterday, in conversation with my friend, John, he related, “Don’t dwell on this idea for another moment. Your children have already seen you do at least 1,000 things that exemplify courage. Focus on the 1,000 things – not the one you wish you could do over. I’m sure your children aren’t bothered by the decision you made – why should you be?”

And there we have it, once again, the Psycho-Cybernetics way out of the maze of negative thoughts, feelings and emotions.

Focus on what you’ve done well. Focus on how you’ve been courageous, confident, focused, determined, disciplined and so on, in the past, and you’ll reinvigorate those same emotions in the now.

Until I did what I “already know” there wasn’t a single person who could sway my opinion about the choice I made to leave the area.

Not even my 94-years young father, who, believe me, was incredibly grateful I took care of him on the voyage, could convince me that I made the best decision.

Ultimately, as it is in all matters, we must convince ourselves.

When applying Theater of the Mind, when going back and reliving moments of courage, the feeling of let down evaporated – and I could get on with the living of business – or is it the business of living?

Naturally, as well as sarcastically, I’m thinking that no one reading this email has EVER experienced a strange emotion around an event or circumstance, including one that was supposedly dire.

But if you ever do, thank God you have a memory and the ability to recall the good, the powerful and the positive.

Being reminded of this factoid is important, regardless of who you are or what you’ve done.

Now, what will I do next time?

That’s a great question.

I believe I’ve learned a lot from observing the courage of others (which you may view as stupidity).

Sometimes the courageous thing may be leaving the danger zone – at other times it may be appropriate to stay.

Be flexible in your ideas, your approach and in how you picture yourself in your mind’s eye.

“Be like bamboo. Bend with the wind to avoid the hurricane.”

One thing I can say for sure, next time around, when the “Be Safe” mantra is being served en masse, I’m going to respond as follows…

“Be Courageous. Do What’s Best for You and Your Family.”

Matt Furey

My Favorite Bullshit Ways to Make a Fortune on the Internet

Want to know something? I've made millions online even though some people (idiots, I'm told) think I'm full of bullshit.

Just to prove them wrong (or right) - I'm going to teach you my favorite Bullshit Ways to Make a Fortune on the Internet Starting right NOW. So do what all the other idiots (or geniuses) have done. I promise you won't regret how much I'm going to make you laugh while I DE-educate you. 

Matt Furey

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